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Blog

 

Putting your best foot forward

3/10/14

 

First impressions last the longest.

For any business, first impressions are crucial as they can impact on future success. Many first impressions come in the form of business proposals put forward to potential clients.

Over the past few months, redhotblue has been busy working on several proposals for a variety of purposes. Proposals to target new clients, as well as launching new services to existing clients are some examples. Producing a well written, engaging document will make your proposal stand out and get noticed.

Other examples where a creatively designed document may put your business a step above the rest, is for award submissions and tender proposals. Both instances are highly competitive and if your document is well designed and easy to read, this will be an advantage over other businesses.

An example of a proposal for approaching a new client would include the following:

Welcome:

  • A short welcome note stating what your business is about and the purpose of this proposal.

Team Overview:

  • A short background of the business and a team page including the variety of staff and their roles.

Case Studies:

  • Several examples of previous work completed that showcase your business

It is better to invest some time and money to get it right the first time, be proud of what you can achieve and don’t be afraid to get help from the professionals. Proposals do not have to be boring business documents, get creative with your proposal and make an impact!